ALERT! NON ENCRYPTED WEBSITES NOW FLAGGED AS “NOT SECURE”

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ALERT! GOOGLE CHROME WILL NOW FLAG NON ENCRYPTED WEBSITES AS “NOT SECURE”

Google’s Chrome browser will soon flag every site that doesn’t use HTTPS encryption. Google was working on it for quite some time and now they have finally decided to launch it this month. Here’s how it will look to users who visit a non HTTPS website.

Furthermore, they will stop highlighting “SECURE” and would rather focus on marking the non-encrypted sites as “Not Secure”. The reason being, they want to make it a norm to have an encrypted site. They are planning to launch it in September 2018. It is reported that other major browsers like Safari and Firefox might also follow suit.

So why should you be worried about this?

Google Chrome has the highest browser market share with close to 60% users worldwide followed by Safari and Firefox. These 3 take up more than 80% of browser user share i.e. most of your users are using these browsers to visit your website. And if they get this warning message on your website, you’re likely to lose out on potential leads.

Long story short – your site will get the short end of the stick if your website is not secure.

If you have been already made the switch to an encrypted site, you will have a huge advantage over your competitors who haven’t opted for HTTPS.

So, how do you ensure your website visitors don’t get this message and protect your business?

You can either do this on your end OR let our experienced team handle it for you at a nominal rate. Contact us today (seriously don’t put it off) … we are happy to help!

Caitlin Schlichting is the co-founder and CEO of Digital Fire, an online marketing company, and is also a teacher and trainer on the subjects of digital marketing.

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