A successful, digital strategy is based on a correct analytics setup of your website and your business.
Complete company analysis
A complete, company analysis and audit includes your site and campaign’s research for getting a clear understanding of your industry. It also determines your current position within your marketplace versus your main competitors.
A thorough audit identifies and rectifies any potential obstacles to the performance of your website and helps build the foundation for your wider, digital marketing efforts. The complete analysis provides comprehensive design recommendations, content marketing strategies and a plan that guarantees the support of your business needs and objectives. It also allows us to set and define appropriate aims and goals which plays an important role in your personalized marketing campaigns.
We work closely with our clients when establishing goals and objectives for their online activity. Our team of experts uses a wide range of industry-tested tools, resources and techniques for an accurate analysis of your business, customers and competition. At the end of our analysis and audit, we submit a comprehensive report on our findings, which includes clear and informed recommendations about the next steps to take.
Ongoing performance strategy
The information presented in our reports gives you complete transparency and can subsequently enhance your ongoing, performance-optimizing strategy.
Projects optimizing behavior
We’re able to effectively plan projects while optimizing behavior via enterprise technology. All are tailored to be as effective as possible to meet the business needs and commercial objectives of each of our clients.
We offer real time analytics, in-page analytics, market analysis, content auditing, competitor auditing, customer auditing, and influencer analysis. We also create “personas”, which is an effective way to understand the needs of your users while prioritizing the features and functionality of your personalized strategy for success. Some of the useful features within our analytics program include: custom filters, automated tasks, event tracking, funnel visualization, assisted conversions, visitor flow, reverse goal paths, plus many more services dependent on what your company requires.
“Digital Fire did a great job taking what I wanted to do and running with it! They allowed me to focus on my business while building me an online presence that I can use to grow my business.”
Owner of sweetsorghumsyrup.com
"When it comes to online marketing, Brian and Caitlin are absolute experts at what they do. They take what could be a daunting task for a business and make it simple and effective for their clients. Their professionalism is outstanding, and their willingness to go beyond what most companies would do to help their clients is exceptional. They truly want to see every business grow and reach their goals, and they work tirelessly to help make that happen. Great people, great company."
"I’m a self-described control freak. So even when these guys came highly recommended to me, I was still reluctant to just hand over the keys to my online marketing to them. But once I started working with them, I realized their level of expertise in this area. It’s a relief for me to know that they will take care of my online marketing so I can focus on continuing to service my clients. I am confident enough in their abilities that I currently recommend them to all my clients."